DAMA Phoenix - September 9th - Data Profiling and Archiving

Two Neglected Data Management Tools:   Data Profiling and Database Archiving

Jack Olson, industry leader and author of the books "Database Archiving: How to Keep Lots of Data for a Very
Long Time" and "Data Quality: the Accuracy Dimension" will be presenting in Phoenix September 9th at SRP
in Tempe, from 8:30 am till noon. 

To register or for any questions, please email us at dama_phoenix <at> yahoo.com.

This presentation discusses Data Profiling and Database Archiving from the point of view of lost
opportunities.   Both of these technologies are available to data management professionals to push their
management of important data up a notch.   They both promise significant cost savings, high ROI, improved
operational performance, and better compliance with goals of data governance.    

Data Profiling can:
	> identify data quality problems that are costing the enterprise big dollars
	> identify problems in data feeds received from outside the enterprise
	> improve operational processes to find & fix data quality problems at the source
	> reduce cost of application renovation projects
	> reduce cost of database consolidations
	
Database Archiving can:
	> Significantly improve operational performance for databases overloaded with 
    inactive data
	> reduce costs of operational systems by optimal use of inexpensive storage 
	> reduce cost of maintaining data for retired applications
	> reduce cost and time to implement application renovations
	> reduce cost and time to implement database consolidations
	> maintain authenticity of data through long retention periods
	> reduce risk of non-compliance